Renegade Yoga Branding

Introduction

Dear Phil and Amber,

Thank you for choosing Epic Nine as your partner to help accomplish your organization’s mission. We look forward to a long relationship with Renegade Yoga.

We will always do our best to fulfill your needs and meet your goals, but sometimes it is best to have a few simple things written down so that we both know what is what, who should do what and what happens if stuff goes wrong. In this contract you won’t find complicated legal terms or large passages of unreadable text. We have no desire to trick you into signing something that you might later regret. We do want what’s best for the safety of both parties, now and in the future.

You (Renegade Yoga) are hiring us (Epic Nine LLC) to provide the following marketing services. Of course it’s a little more complicated, but we’ll get to that.

What do all parties agree to do?

As our customer, you have the power and ability to enter into this contract on behalf of your company or organization. You agree to provide us with everything that we need to complete the project including text, images and other information as and when we need it, and in the format that we ask for. You agree to review our work, provide feedback and sign-off approval in a timely manner too. Deadlines work two ways and you will also be bound by any dates that we set together. You also agree to stick to the payment schedule set out at the end of this contract.

We have the experience and ability to perform the services you need from us and we will carry them out in a professional and timely manner. Along the way we will endeavor to meet all the deadlines set but we can’t be responsible for a missed launch date or a deadline if you have been late in supplying materials or have not approved or signed off our work on-time at any stage. On top of this, we will also maintain the confidentiality of any information that you give us.

Logo and Branding Style Guide

We will  provide the following Services to the Client:

• Creation of a distinctive and professional logo design that aligns the client’s vision and goals.
• Development of a comprehensive branding style guide encompassing fonts, colors, messaging, taglines (if needed,) language, overall feel, design elements, types of photos, examples of stationery design, and other brand-specific elements.

Style Guide Development Process:

• Concept Collection Form: we will send a Concept Collection Form to the Client to gather input from all stakeholders and decision-makers regarding the brand’s vision, values, and preferences.
• On-Site Visit/Interviews::  We will conduct on-site visits or remote interviews, as necessary, to further understand the Client’s brand identity and objectives.
• Mood Board Creation: Using the information collected, we will create a Mood Board showcasing initial options for styling and messaging.
• Initial Style Guide Meeting: A meeting will be held with all decision-makers present, lasting 2-4 hours, to collaboratively develop and solidify ideas through the Mood Board.
• Logo and Styling Development: we will create logo design(s), color palettes, typography selections, and messaging for the Client’s initial review.
• Rough Style Guide Presentation: we will present a rough style guide including logo options, color palettes, typography choices, and imagery to the Client.
• Refinement and Adjustments: Based on feedback, we will refine the logo and style guide elements, making necessary adjustments as requested by the Client. We will make up to one adjustment.  Additional revisions beyond the initial revision will be billed at $150/hour
• Final Style Guide: we will build out a comprehensive style guide encompassing all elements, including finalized logo, colors, typography, messaging, design elements, and other relevant components.

Signed by: Amber Siprelle (ambersiprelle@gmail.com) on 2025-03-05 21:33:32

IP Address: 104.28.32.96